E3. What platform, format and style should be used?The media platform (television, radio, digital, mobile phones), format (e.g. drama, factual, social media, podcast, interview, feature, magazine…
Health budget literacy, advocacy and accountability for universal health coverage Toolkit for capacity-building E3. What platform, format and style should be used? The media platform (television,…
Activity: Engaging your audienceSmall groups should be asked to design seven formats and styles for supporting health budget advocacy. For setting and using communication objectives, give the small…
Health budget literacy, advocacy and accountability for universal health coverage Toolkit for capacity-building Activity: Engaging your audience 1. Small groups should be asked to design seven…
Health budget literacy, advocacy and accountability for universal health coverage Toolkit for capacity-building F2. Basic budget analysis Basic budget analysis, like that proposed in this toolkit,…
F1. Consideration of challenges and risks for mediaFragmentation of mediaThe media are becoming increasingly diverse and complex, and audiences are fragmenting. In most countries, one can no longer…
Health budget literacy, advocacy and accountability for universal health coverage Toolkit for capacity-building F1. Consideration of challenges and risks for media Fragmentation of media The media…
Activity: Limitations and challengesAsk the group to discuss the key challenges, limitations and considerations for their contexts, to consider national laws, media freedom (in general and on…
Health budget literacy, advocacy and accountability for universal health coverage Toolkit for capacity-building Activity: Limitations and challenges 1. Ask the group to discuss the key challenges,…
Activity: The final “pitch”Considering everything you have learnt, use the scenario you have been given to identify an idea, concept or story, and “pitch” it to your editor or manager. Identify the…
